Haymarket Media Group
Job title:
Marketing Automation Manager
Company
Haymarket Media Group
Job description
Job Description:OverviewJoin us in an exciting phase of our transformation journey!At Haymarket Business Media, we specialise in creating world-class content, events, and digital experiences across a wide range of industries. We have over 15 market-leading brands across three sectors – Marcoms, Energy and Environment, and Medical. We’re now looking for a Marketing Automation Manager to engage our audiences across all our brands. If you thrive in fast-paced environments and are ready to make a significant impact, we’d love to hear from you.In this role, you’ll leverage your knowledge of data and marketing automation to design, refine, and execute multi-channel marketing campaigns and bulletin newsletter programs. You’ll work collaboratively with our marketing teams to create high-impact customer journeys that enhance brand experience, drive engagement, and ultimately boost conversion.
ResponsibilitiesAct as a go-to expert for Haymarket Business Media’s marketing technologies, advising teams and offshore colleagues on best practices for campaign execution, data usage, and automation strategies.Manage both one-off and automated campaigns, supporting lead generation, onboarding, nurturing, and customer engagement.Oversee the launch process for automated journeys, including email design, audience quality checks, and campaign builds.Deliver regular, insightful reports on campaign performance to stakeholders, identifying optimisation opportunities.Enhance company-wide processes to ensure quality checkpoints are integrated into the email deployment workflow.Advocate for GDPR and data privacy compliance in all email and marketing automation activities.Identify areas where automation can streamline operations or improve customer experience, reducing manual tasks for the team.Provide guidance to outsourced campaign team members, ensuring successful execution of complex campaigns.
Skills / Experience / Knowledge / Minimum CriteriaYou’re a creative and commercially minded professional with the following attributes:Curious & Proactive: You enjoy exploring new ideas and are driven to solve problems—even when they’re not clearly defined.Data-Savvy Communicator: You’re adept at interpreting data and can communicate insights effectively across audiences.Technical Proficiency: Experience with email marketing platforms and automation technologies is essential. Ideally you’ll have experience of using a CPD similar to Amperity or Unity as well as HTML and CSS skills.Team-Oriented: You thrive in collaborative environments, supporting and learning from those around you. Ideally you’ll bring experience of coaching or training other team members.Attention to Detail: You have a keen eye for detail and can work efficiently under time constraints.Privacy Focused: You understand data protection and data security procedures, ensuring compliance at all times.Organised & Agile: You can balance competing demands, prioritise effectively, and consistently meet deadlines.B2B Background: Experience in B2B marketing is preferred but not essential.This is a unique opportunity to play a pivotal role in shaping our journey to a data-driven future. If you’re ready to make an impact and grow with us, apply today!Deadline: Sunday 24 NovemberWe are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria.To be considered as part of this initiative, please ensure you indicate if you have a disability when applying for the post.If you need any reasonable adjustments to enable you to fully participate in the recruitment process, please contact us at [email protected].Why work with us?Haymarket Media Group values its people and strives to shape a better future with remarkable content. From paid content and subscription services; to integrated advertising and content marketing packages. We deliver market-leading branded experiences that inspire great decisions. From data and digital information solutions to live events, awards and professional education services.Our benefits include:25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)Work from anywhere in the world for up to 3 weeks of the year with our ‘Work from Anywhere’ daysFlexible working hours (core hours from 10-3) allowing you the flexibility to adapt your work schedule to your personal commitmentsGenerous contributory pension schemeHealth Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and moreMore about working for HaymarketPutting social and environmental responsibility at the forefront of our business we have aligned our current sustainability goals with the United Nations Sustainable Development Goals. As we serve our audiences, clients and communities, we are committed to driving the meaningful change necessary to build a better world. The principles of diversity, inclusion, respect, responsibility and sustainability are at the heart of our business.We want to support our people to balance their personal and professional lives and we believe our range of benefits encourages this. Nothing beats face-time with our colleagues to promote creativity and collaboration, we’ve therefore adopted a blended working model where full time employees can expect to spend 3 days of their week in the office and the other 2 working at a location of their choice.Haymarket is proud to be an equal opportunities employer and are committed to ensuring that all candidates are given the same opportunity to succeed regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age or disability.Come and join us and see for yourself how Haymarket is a rewarding and exciting place to work.
Expected salary
Location
London
Job date
Thu, 07 Nov 2024 23:40:49 GMT
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