Sr. Product Manager, Cards Acquisition

CIBC

Job title:

Sr. Product Manager, Cards Acquisition

Company

CIBC

Job description

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.To learn more about CIBC, please visitWhat you’ll be doingAs a Cards Client Acquisition Team member, you will manage and implement the one-year client acquisition plan for all consumer credit card products. Channels include CIBC Banking Centres, Contact Centres, CIBC Mobile Specialists, and Digital Channels. You will be responsible for supporting key client acquisition and revenue enhancement strategies to maximize cardholder profitability and ensure CIBC remains competitive in the marketplace including managing & monitoring key business metrics (new credit card sales, approval rates, activation rates, and utilization rates), evaluating and sizing new credit card sales opportunities, and identifying opportunities within existing processes and systems for improvement and optimization. You will work with high-performing, highly productive, businesses, and diverse teams to successfully implement programs that drive revenue growth while maintaining a strong focus on client experience.At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.How you’ll succeedStrategic Planning – Support the development and implementation of client acquisition strategies to achieve targets for all consumer credit card products. Identify and implement new opportunities for credit card client acquisition. Determine feasibility and financial impact while contributing to CIBC’s client experience objectives. Optimize client acquisition tactics and marketing budget to ensure a profitable return on investment.Leadership – Manage and own final accountability for client acquisition strategic plan and initiatives for all consumer credit card products. Continuously monitor and interpret business results against key performance targets to recommend growth initiatives.Relationship Management – Collaborate with key partner stakeholders to ensure alignment with the client acquisition strategies being implemented. Establish rapport and work effectively with internal and external partners including Retail Channels, Digital Channels, Client Strategy, Risk Management, Finance, Legal and Compliance, Sales Effectiveness, Marketing, Technology, other lines of business, and business partners.Who you areYou can demonstrate experience in product, project, and stakeholder management along with marketing and communications experience. You have strategic and business planning, business model development, and marketing best practices along with strong analytical skills and have a proven ability to execute net new initiatives. It’s an asset if you have in-depth knowledge of Credit Card business and financial services.You’ve completed a Business degree (BBA or MBA preferred).You act like an owner. You thrive when you’re empowered to take the lead, go above and beyond, and deliver results.You put our clients first. You engage with purpose to find the right solutions. You go the extra mile because it’s the right thing to do.You give meaning to data. You enjoy investigating complex problems and making sense of information. You’re confident in your ability to communicate detailed information in an impactful way.You’re driven by collective success. You know that collaboration can transform a good idea into a great one. You understand the power of an inclusive team that enjoys working together to bring a shared vision to life.Values matter to you. You bring your real self to work and you live our values – trust, teamwork, and accountability.What CIBC OffersAt CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.*Subject to plan and program terms and conditionsWhat you need to knowCIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contactYou need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.Job Location Toronto-81 Bay, 25th FloorEmployment Type RegularWeekly Hours 37.5Skills Analytical Thinking, Business Cases, Business Development, Business Planning, Market Research, Product Analysis, Product Development, Product Management

Expected salary

Location

Toronto, ON

Job date

Sun, 29 Sep 2024 00:12:27 GMT

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